The Brief
To rebrand Coleman Anderson Architects to initially provide them with a new logo that works in all situations from scaffolding wraps to social media. Then to design and build them a bespoke website, building a brand from the new logo route.
Deliverables
Logo
Brand development
Website
The logo
We began here, redesigning the Coleman Anderson logo to give them a brandmark for use on social media and in small spaces and a full logo version incorporating the wordmark for everywhere else.
The Solution
Once the logo was established and following our research stage, it soon became obvious that most architects appear to be selling the ‘process’. Whilst this is exciting for them, it’s not something that typically, clients can relate to.
Clients tend to relate much better to the end result, the dream, the idillic lifestyle they’ll get once the process is over.
Gulp Creative focussed on this as the concept for the new website. Showcasing the fantastic end results that follow great architecture by featuring happy satisfied people enjoying their new spaces.
The Scroll
Layered scrolling added to the feeling of discovery with this website. Exploring the possibilities of the clients dreams, uncovering ideas.
Architecture is all about the aesthetic and so fantastic, large images of Coleman Anderson’s work have been showcased throughout the site.
Responsive
Of course like all Gulp Creative’s websites, this too is optimised for all devices, adopting alternative layouts automatically regardless of whether mobile, tablet or desktop.
Colours
As part of brand development for Coleman Anderson, we explored accent colours to add energy to the otherwise more serious established corporate blues. A vibrant almost luminous yellow was proposed and agreed.
Lovely client feedback:
Thanks for ALL your help with the website and the branding, we’re over the moon with it and the feedback we’ve had so far is very positive.
